When it comes to real estate, you know the saying… it’s all about “location, location, location!” To me, as a blogger and social media enthusiast, that is just music to my ears. The phrase “location, location, location” has the implication of a local market – which is where real estate thrives. And social media [...]
One common question I often hear from agents and businesses who are new to social media is, “How do I measure the success of my social media efforts?” It’s a fair question to ask in my opinion. Answering that question, however, isn’t always as easy as asking it. What’s hard for many who are new [...]
A good real estate agent is very familiar with the neighborhoods where he or she shows properties. But because of legislation called the Fair Housing Act, the agent can’t legally share all of that information with you. Why the restrictions? The government wants to make sure that home purchase decisions are based on a property’s [...]
Watch the Realtor.com app for the iPhone in action. If you have an iPhone you should install this app and its FREE. If you don’t own an iPhone watch this video to see how accessible you are to those customers who use the app. While on my recent trip to Los Angeles I was touring [...]
Although many may not believe it, the real estate industry is actually one of the most tech savvy industries around today. The necessity to cover numerous territories and the demand to provide all inclusive services makes the real estate professional almost dependent on the technologies available to them. This dependency has pushed many real estate [...]
Even as social networks like LinkedIn and Facebook grow, in order to remain relevant they will need to evolve. That evolution will contain the formation of vertical marketplaces. Social networks for artists, attorneys and consultants already exist, but none of them have attracted the kind of adoption that Facebook, LinkedIn, and Twitter enjoy. Think about [...]
We’ve all been there; You’re at an outing or a dinner table with friends but itching to check your email or Facebook or Twitter or Instagram or Google+ or Yammer or whatever digital hit of serotonin you prefer. Have you ever “gone to the bathroom” in order to check email or come up with a socially [...]
Every brand is trying to catch the attention of today’s on-the-go consumer. Many are turning to these things called Quick Response (QR) codes or other types of scannable 2D barcodes. For the unfamiliar, and judging by some surveys, that’s most of us, QR codes are those the little blotchy square barcodes popping up on everything [...]
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