SEO for Realtors is a hot topic in Realtor Marketing circles. I spend a lot of time talking to Realtors who are totally confused about what Realtor SEO is today and how they can get their website to the top of the rankings on Google. This post is long, but worth reading in its entirety if […]
Success with a search engine optimization (SEO) campaign doesn’t happen overnight. There is no magic bullet that instantly boosts your search engine rankings or gets thousands of visitors to your website. Rather, real estate SEO success requires the long-term approach: gradually optimizing your online presence, creating lots of interesting content, sharing that content across social […]
Selling a home can be a stressful experience, and it’s critically important to be aware of prevailing trends in the real-estate market and other financial considerations to keep in mind. If you expect to put your home on the block at some point in 2016, you’ll need to address the following issues and concerns to […]
Now more than ever, the Internet has become the primary method used by home buyers when looking for a new home. Online searches and listings have made it easier for prospective home buyers to find their dream homes. In 2013, 90 percent of home buyers did research online before choosing to buy their homes. Additionally, […]
New real estate marketing trends emerge daily: new social media platforms, new multimedia services, new kinds of content — and new apps. Regardless of the mobile device(s) you own, there are brand-spankin’-new apps added every day that you can download and instantly use to market to your audience on your real estate website and social […]
A good real estate agent is very familiar with the neighborhoods where he or she shows properties. But because of legislation called the Fair Housing Act, the agent can’t legally share all of that information with you. Why the restrictions? The government wants to make sure that home purchase decisions are based on a […]
Homeownership can pay off big time if you itemize your deductions. Use these five tax breaks to cut what you owe Uncle Sam: 1. Home Office Do you work at home? Collect a tax break either by using the simplified method explained below or doing some complicated calculations to claim your exact home […]
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